home

KQLB is LA JOYA  …Sí te mueve!
Frequency: 106.9 FM
Power: 6000 watts
Coverage: Merced County
Stanislaus County
San Joaquin County
Mariposa County
Madera County
Name: LA JOYA
Format: Spanish — Mexican Regional

KQLB 106.9 LA JOYA  …Sí te mueve! is a combination of banda, norteña, group, tropical, rhythmic, and ballad genres. These mass appeal genres attract and sustain our core demographic—18 to 34-year-olds.